Epic Etchings – Website Design & Development
Paragon Marketing was engaged to design and develop a sleek, modern website for Epic Etchings, a company specialising in personalised etching products.
The project required a full suite of services, including website design and development, e-commerce integration, image creation, content development, and SEO.
Website Design & Development
Our team developed the Epic Etchings website using WordPress, focusing on clean aesthetics and ease of use. The design was tailored to showcase the company’s range of personalised etching products, with intuitive navigation and a responsive layout that delivers a seamless experience across all devices.
E-Commerce Integration
To support Epic Etchings’ growing business, we integrated WooCommerce, enabling secure and efficient online transactions. The e-commerce system allows customers to browse products, customise their orders, and complete purchases with ease. On the backend, it provides Epic Etchings with a streamlined way to manage orders and inventory.
Content Creation
We crafted concise, engaging content that highlights the quality and craftsmanship of Epic Etchings’ products. The content was also optimised for SEO, helping to drive organic traffic and improve the website’s search engine rankings.
Image Creation
To enhance the website’s visual appeal, we created custom images that capture the detail and uniqueness of Epic Etchings’ products. These high-quality images are used throughout the site to support the overall design and create a compelling user experience.
SEO Strategy
In addition to content optimisation, we implemented a comprehensive SEO strategy designed to increase the site’s visibility in search results. This strategy includes keyword research, on-page optimisation, and ongoing performance monitoring to ensure sustained growth in organic traffic.
The final product is a polished, professional website that showcases Epic Etchings’ work and provides an efficient platform for both showcasing and selling their unique products.
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Paragon Marketing is a York-based digital marketing agency specialising in SEO, website design, and lead generation.
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