Pest Assured – Website Design & Development
Paragon Marketing was commissioned to create a professional and informative website for Pest Assured, a pest control company based in York.
This comprehensive project involved website design and development, image creation, content creation, SEO, PPC campaign setup, and social media marketing.
Website Design & Development
The website was designed and developed using WordPress, providing a modern, user-friendly platform that ensures smooth navigation. The layout was tailored to reflect Pest Assured’s professional services, with clear calls to action for users to request assistance or learn more about pest control solutions. The responsive design ensures an optimal browsing experience on all devices, from desktops to smartphones.
Content Creation
Our team produced high-quality, service-focused content to clearly communicate Pest Assured’s expertise in pest control for both residential and commercial clients. The content was written with search engine optimisation (SEO) in mind, enhancing the site’s ability to rank for relevant keywords and attract organic traffic.
Image Creation
Custom images were developed to support the brand’s professional identity, reinforcing trustworthiness and reliability. These visuals align with the overall design, enhancing the user experience and ensuring a polished look across the site.
SEO Strategy
We implemented a comprehensive SEO strategy, including keyword research, on-page optimisation, and content creation, to help Pest Assured achieve strong search engine visibility. This approach ensures that their services are easily discoverable by potential clients searching for pest control solutions in York and the surrounding areas.
PPC and Social Media Marketing
In addition to organic traffic efforts, we set up and managed a Google PPC campaign to drive targeted traffic to the website. We also developed and executed a social media marketing plan for Facebook and LinkedIn, focusing on increasing brand awareness, engaging the audience, and generating leads.
The result is a professional, optimised website that effectively showcases Pest Assured’s services while supporting their broader marketing efforts. The combination of SEO, PPC, and social media ensures Pest Assured reaches its target audience and establishes a strong digital presence.
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Paragon Marketing is a York-based digital marketing agency specialising in SEO, website design, and lead generation.
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