Customize Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorized as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.

No cookies to display.

The Dilemma with Social Media Marketing

Oct 17, 2023 | Social Media Management

Are You Struggling to Get Business from Your Social Media Marketing?

For most businesses today, a strong online presence is crucial, and social media platforms are the frontline of this digital war. The problem is, not everyone has mastered the art of Social Media Marketing. Businesses are often faced with the following issues:

  • Low engagement rates
  • Difficulty in targeting the right audience
  • Inconsistent posting schedule
  • Poorly defined metrics for success

How Paragon Marketing Can Tackle Your Social Media Issues

If you find that your business is grappling with one or more of these issues, Paragon Marketing is here to lend a hand. We provide tailored solutions that align with your business objectives. Here’s what sets us apart:

  • Expertise: With a team of experienced professionals, we understand the nuances of different social media platforms.

  • Custom Strategies: One size doesn’t fit all. We believe in tailoring our approach based on the unique needs of your business.

  • Measurable Outcomes: Every pound spent is accountable. We set clear KPIs and closely monitor the ROI of your social media campaigns.

Effective Social Media Strategies

It’s important to go beyond simple posting schedules and aimless interactions. Effective Social Media Marketing focuses on:

  • Audience Analysis: Understand who your audience is and what they want to see.

  • Content Planning: A structured calendar helps in keeping the posts consistent and meaningful.

  • Engagement: It’s not just about pushing content but interacting and engaging with your audience.

The Role of Quality Content

Content is king, as the saying goes, and it holds true in the realm of social media as well. Creating compelling content can dramatically improve your engagement rates and conversions. Paragon Marketing can assist you in:

  • Curating engaging posts
  • Crafting shareable articles
  • Developing eye-catching visuals

Analytics and Reporting: Why They Matter

To truly understand the impact of your social media efforts, data analysis is key. Paragon Marketing not only focuses on implementing strategies but also on tracking their performance. By studying these metrics, we can continuously optimise your campaigns for better results.

Cut Through the Noise with Paragon Marketing

The digital landscape is cluttered, but with the right strategies, your business can stand out. If you’re struggling to see meaningful results from your social media efforts, it’s time to consider professional help.

For more information and to get a personalised quote, don’t hesitate to contact Paragon Marketing today.

Mastering PPC Management

Mastering PPC Management

Are your Pay-Per-Click campaigns not delivering the results you expected? Dive into our latest blog post to uncover the strategies and tactics that can transform your PPC management. From keyword research to bid optimisation, we’ve got you covered. Take the first step toward PPC success toda

read more
Optimising Your Website Design for SEO Success

Optimising Your Website Design for SEO Success

Discover the art of harmonizing website design with SEO in 2024. Dive into the world of responsive layouts, content optimization, and user-friendly navigation to propel your online presence to new heights. Learn how to make your website an SEO powerhouse with our expert insights

read more

Start your project

Paragon Marketing is a York-based digital marketing agency specialising in SEO, website design, and lead generation.

Get in touch today and begin your business marketing journey with Paragon Marketing